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Kyiv National University of Technologies and Design

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THE WORKSHOP OF THE SCHOOL OF ART, DESIGN AND MEDIA OF BIRMINGHAM CITY UNIVERSITY TOOK PLACE

On March 23, 2023, an online seminar SUSTAINABLE FASHION CRITIQUE was organized by Nataliya Rozhin, a MA Lecturer at the Birmingham City University, School of Arts, Design and Media (UK). Nataliya Rozhin is an alumni of the KNUDT. The workshop was attended by Birmingham City University (BCU) master's degree students, who were in the audience, as well as lecturers, students of KNUTD at bachelor's and master's levels, and postgraduate students of the Faculty of Design (educational program "Fashion Design"), Faculty of Arts and Fashion (educational programs "Modelling, design and artistic decoration of light industry products", "Design and technologies of sewing products", "Fashion industry", "Computer design in the fashion industry"), which were connected online.

 

 Students of BCU and KNUTD at the seminar 

The seminar was organized as part of the visit of KNUTD Faculty of Design teachers Kalyna Pashkevych, Iryna Davydenko, Galyna Kokorina, Vadym Batrak to Birmingham City University under the Erasmus+ academic mobility program.

Teachers of the Department of Design at Birmingham City University under the Erasmus+ academic mobility program 

At the beginning of the seminar Lee Lapthorne, head of the School of Art, Design and Media of Birmingham City University, welcomed the audience.

Victoria Romanchuk's report, “Analyzing Sustainable Fashion Terms”, was based on a systematic and discursive analysis of the language of ecological fashion on Twitter, as well as an in-depth linguistic study of the sustainability statements of mass market brands in the UK.

Victoria Romanchuk gives a report on the topic of sustainable fashion terminology 

The report of BCU lecturer Nataliya Rozhin "The Impact of Technological Production on the Durability of Clothing" was interesting. The presentation and demonstration focused on exploring the relationship between decision-making processes in the development of fashion collections and the sustainability of the fashion industry. The workshops conducted by Nataliya were extremely advanced, when the participants of the seminar evaluated the environmental friendliness of the products and compared the price of the product and its environmental friendliness.

Nataliya Rozhin makes a report on the topic of sustainable fashion

BCU lecturer Carla Hamer presented the workshop "Methods of Research on Sustainable Fashion", in which students evaluated the negative impact of the production of products in the fashion industry on the environment.

Carla Hamer conducts a workshop on the topic of ecological consumption of goods in the fashion industry

The seminar provided an opportunity for students, future designers, fashion designers, technologists of clothing and fashion industry products to understand the importance of designing products taking into account their environmental friendliness and to learn ways to reduce the negative impact on the environment.

27.03.2023