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Kyiv National University of Technologies and Design

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IMPLEMENTATION OF THE FIRST PHASE OF THE JOINT UKRAINIAN-TURKISH SCIENTIFIC RESEARCH PROJECT

On June 14, 2023, within the framework of joint Ukrainian-Turkish cooperation, a round table was held to discuss the results of the first phase of the project "MARKETING DEVELOPMENT OF THE ECOTERRITORY OF THE UNIVERSITY FOR RECREATION OF POST-COVID PERSONS".

 

This project is dedicated to the development and improvement of a scientific and practical approach to the development of the university eco-territory for the recreation of POST-COVID persons. The purpose of this research is to use expert analysis to determine the organizational and methodological possibilities of marketing the eco-territory of the university, to develop a recreation program for POST-COVID persons.

The participants of the round table from the Ukrainian side were:

  • Liudmyla HANUSHCHAK-YEFIMENKO, Doctor of Economic Sciences, Professor, Vice-rector for scientific and innovative activities, KYIV NATIONAL UNIVERSITY OF TECHNOLOGIES AND DESIGN - Project Scientific Director;
  • Mariana SHKODA, Doctor of Economic Sciences, Associate Professor of the Department of Entrepreneurship and Business, KYIV NATIONAL UNIVERSITY OF TECHNOLOGIES AND DESIGN –  Project Coordinator;
  • Head of the Department of Entrepreneurship and Business, Doctor of Economics, Professor Taliat BIELIALOV;
  • postgraduate student of specialty 076 Entrepreneurship and trade Kateryna VOLOSHKO;
  • Yurii DANKO, Doctor of Economic Sciences, Professor, Vice-rector for scientific and international activities, SUMY NATIONAL AGRARIAN UNIVERSITY – WP Leader;
  • Olena MELNYK, Ph.D. (engineering sciences), Associate Professor, Head of the Project Division Research Coordination Office, SUMY NATIONAL AGRARIAN UNIVERSITY – WP Leader.

 

The vectors of the development of the second phase of the project by the members of the Turkish project team are outlined, in particular:

  • Ali KAHRAMANOĞLU, Associate Professor, Ondokuz Mayıs University, Head of Dep. Entrepreneurship and Innovation - Project Coordinator;
  • KÜRŞAT DEMİRYÜREK Professor, Agriculture Economics Dep., Ondokuz Mayıs University-WP Leader
  • SÜLEYMAN YAMAN, Professor, Education Sciences Faculty, Ondokuz Mayıs University - WP Leader
  • BELGİN BAL İNCEBACAK ., Associate Professor, Education Sciences Faculty, Ondokuz Mayıs University - Researcher
  • NUR İLKAY ABACI ., Ph.D. Research Assistant, Agriculture Economics Dep., Ondokuz Mayıs University - Researcher

 

In the discussion of the results of the first phase of the project, each party provided a report on the work carried out, and also modeled the process of creating a marketing REHUB COVID platform based on the principles of diffusion of innovations: the internationality of science, the development of the material, production and experimental base, the innovative activity of participants, which will allow the creation of a post-covid marketing program corporate health of university employees and students.

We sincerely thank our international partners for fruitful cooperation and expressed words of support for Ukraine in the conditions of a full-scale war!

15.06.2023