On November 14, 2025, the final events of the anniversary 10th Kharkiv Student Advertising Festival took place in the hero city of Kharkiv. This year, the festival brought together 311 participants from over 37 higher education institutions, which became an absolute record in the entire history of its holding.
Higher education graduates of the Marketing Department of the Kyiv National University of Technologies and Design worthily represented the university, winning prizes and confirming the high level of professional training of graduates of the D5 "Marketing" specialty. The competition program included the best advertising works of students from different regions of Ukraine - Kyiv, Lviv, Odessa, Kharkiv, Dnipro, Poltava, Chernivtsi, Ternopil, Rivne, Vinnytsia and other cities. Participants also had the opportunity to join a series of professional master classes from leading industry experts, namely:
The first speaker of the Program was Oleksiy Lidovsky, director and founder of Prioritet Group, a full-cycle Ukrainian international marketing agency. The topic of his interesting and instructive master class was “Advertising Fakapas that Teach”.
The second speaker of the Program was Olena Starostenko, a public figure, public relations expert, and culturologist. She spoke about the problems of organizing online events under martial law.
The master class program was continued by Rostyslav Kasyanenko, secretary of the Yuriy Shevelyov Scientific Student Society of the Ukrainian Free University. He dedicated his master class to the problems of heraldry of Ukrainian and foreign universities.
One of the bright events of the festival’s educational program was the speech of Victoria Annopolska, Head of the Jury, Director of TRK Simon, Producer of the Media Group "Objektiv". The topic of her master class was: "The Power of Influence: From Idea to Social Change".
Participation in the master classes contributed to the expansion of the professional worldview of education seekers, provided them with new knowledge, industry insights and practical tools necessary for a successful career in the field of marketing and advertising. Communication with leading industry experts gave students the opportunity to more deeply understand modern trends in the advertising market, receive recommendations from practitioners and see real cases that form professional competencies and strengthen creative thinking.
The culmination of the festival was the solemn ceremony of awarding the winners. The works of KNUTD students were highly appreciated by the jury and were among the best:
Kruchko Artem - diploma 2nd place
Pohorila Yulia, Kalyuzhna Anastasia - diploma 3rd place
Kosobokov Danylo - diploma 3rd place
Slobodyanyuk Yana - diploma 3rd place
Scientific supervisors: Olena Yevseitseva, Pavlo Shevchuk
We express our sincere gratitude to the team of the V. Karazin Kharkiv National University and the Head of the Union of Advertisers of Ukraine, Professor Yevhen Romat of the Taras Shevchenko National University of Kharkiv for the high level of organization of the festival, professional support and significant contribution to the development of student creativity and advertising education in Ukraine.
28.11.2025
